Monopoly is a better game with real money and crime
Monopoly is a better game with real money and crime What if the classic board game had better rules for simulating capitalism? March 3, 2018 at 03:22PM via Digg http://bit.ly/2I2anym
New Report By JWT Examines The Circular Economy
JWT's trendspotting team has just
released its latest trend report, "The Circular Economy," which explores
the revival of an alternative economic model that's designed to reduce
waste and is steadily gaining ground
with major brands from Unilever to BMW to Philips and more.
Among other things the report highlights how brands need to reframe the customer relationship in order to become more cyclical. Companies will need to create ongoing relationships with users so as to keep their goods within the closed loop. The possibilities are numerous, including monitoring the quality of parts digitally; as Caterpillar does, creating financial incentives for the safe return of used goods, as several apparel retailers are doing; and giving consumers the means to easily repair or re-use goods.
with major brands from Unilever to BMW to Philips and more.
Among other things the report highlights how brands need to reframe the customer relationship in order to become more cyclical. Companies will need to create ongoing relationships with users so as to keep their goods within the closed loop. The possibilities are numerous, including monitoring the quality of parts digitally; as Caterpillar does, creating financial incentives for the safe return of used goods, as several apparel retailers are doing; and giving consumers the means to easily repair or re-use goods.
