Blog Traffic Tips Weekly Newsletter , ALEXA RANKING
In today’s newsletter I want to introduce you to a traffic ranking
service that is very popular yet often people grumble about how
inaccurate it is.
Despite some misgivings, it’s one of the most important traffic metrics that you should know about – and I’ll explain why.
ALEXA RANKING
Alexa.com is a site that tracks traffic online. In fact right now
your blog has what is called an Alexa Ranking or what I prefer to call
it – “AlexaRank”.
AlexaRank is a number based on how popular your blog is compared to
all the other blogs and websites on the Word Wide Web. The lower your
AlexaRank number the better.
For example the most popular sites like Google and Yahoo! have single
digit AlexaRanks because they are in the top ten of all websites
online.
Generally if you can bring your blog’s AlexaRank to below the 100,000 level you are doing well.
If you want to know what your blog’s AlexaRank is go to www.Alexa.com
and click the “Traffic Rankings” tab at the top, then enter your blog
site address.
MORE ON ALEXA
I recently wrote an in-depth article introducing AlexaRank to my blog
readers. I suggest you go read this articles now if you have no idea
what AlexaRank is. You can find it here –
How Does AlexaRank Work And Should You Pay It Any Attention?
WHY SHOULD YOU CARE ABOUT ALEXA?
Besides being a fun thing to watch, your AlexaRank is factored in by
many services online as a measure of your blog’s importance and traffic.
If you intend to make money from your blog from advertisements and
selling text links you need to do all you can to raise to your
AlexaRank.
Obviously the best way to do this is to actually increase your
traffic, which is why you joined my newsletter, so keep implementing my
traffic tips and your AlexaRank will improve over time naturally.
The main problem with AlexaRank is how it collects traffic data. It
relies on a very small pool of people who use the Alexa Toolbar and
based on their surfing habits, applies a ranking to every website
online. Since the Alexa Toolbar users represent a very small sample of
the overall total of Internet users, Alexa traffic rankings are often a
poor reflection of reality, especially for lower traffic sites.
ALEXARANK EXPERIMENT
I recently conducted an experiment on three of my blogs to test
whether I could raise my AlexaRank consistently. I had a theory that I
thought was quite sound.
My results were good. After a couple of weeks all three of my blogs
had increased their AlexaRank by at least 25% and they are still rising.
My method was very simple and you can implement it on your blog in a
matter of minutes and to test whether it helps your blog AlexaRank.
To do so, follow my instructions here –
How To Boost Your Alexa Ranking In One Easy Step
Here’s to your blogging success,